Business Card (Back)

This is a business card I have created for my own brand — I’ve carried over the colour palette from my website to maintain a sense of visual identity and autonomy, keeping the layout clean and minimal to clearly communicate who I am and what I do.

Business Card (Front)

This is a business card I have created for my own brand — I’ve carried over the colour palette from my website to maintain a sense of visual identity and autonomy, keeping the layout clean and minimal to clearly communicate who I am and what I do.

Instagram Post – Student Challenge

Within the same section of the course studying the basics of Photoshop, the concept of working with layers was explored in more depth. I now feel much more confident using them, as I have a clearer understanding of how they work. This photo is an Instagram post the lecturer set as another student challenge. It put into practice working with layers, text placement, and colour. Even though this was simple, I have built on my knowledge of the foundations of using Photoshop and now look forward to producing more complex graphics!

Sale Ad – Student Challenge

The next module of the course I’m studying focuses on the basics of Photoshop, including colour swatching and working with layers. I found this section incredibly helpful; it gave me a solid foundation, and I even created this sales advert as a hands-on project set by the lecturer. It was a great starting point for building my Photoshop skills, and now put these useful skills into practise!

Quote – Student Challenge

Whilst on my Graphic Design course, I’ve reached the section about typography, where this is being covered in great depth. I have learnt about the difference between serif and sans serif, that varying style of font can make a bit impact, and that layout can drastically change the look of a design.

Here, I took a quote from online, and created a design applying the recent knowledge I have acquired with typography in Adobe Photoshop. This was the first task set by the lecturer. Your feedback is very welcome.

Wellbeing Week

For wellbeing week, I was asked to create a poster to let both staff and teachers know about the events taking place that week. The charity we were donating to was CYE-CYL, and I themed the poster around their logo’s colours. The idea of the bullet points having each activity in was one that randomly came to me when I was staring at the screen trying to decide which other graphic element to include to make it look interesting. I thought I’d include a cute picture of a guinea pig to vary the look of the poster so it wasn’t all graphic images and text. I was really pleased with how this came out and the school raised over £400 for this event!

Macmillan Coffee Morning

I regularly get tasked with producing digital posters for the screens around school to make the students and staff aware of upcoming events within the school. This is something I especially enjoy creating in my role.

This poster is one I designed for the Macmillan Coffee Morning in September. I made sure to incorporate the colours of Macmillian for the background and to include the logo in the top left of the poster, with the time and date in the top right corner for balance of the layout. White text is displayed in the centre of the screen, nice and clear as this is the focal point.

Regarding the decorative elements included, I wanted to focus on the food and drink that would be sold at the event to help entice people in (nothing like a hot drink and cake to do that!) and tried a few different styles of cups here, but landed on this one.

Wellbeing Sculpture

I was tasked with the creation of an invite to see the unveiling of the school’s brand new Wellbeing Sculpture. This invite was going to many VIPs so I was very clear on the brief.; it needed to look elegant, inviting and warming. I associate wellbeing with the outdoors (amongst many things) hence the leafy border, and I used a gold font here as I thought it complimented the shade of green and white nicely. For me I felt the typography was an obvious choice; graceful handwriting, incorporating a clear font for the vital information also. I kept the colour palette minimal to maintain a sophisticated design due the the nature of the event.

Good Lemons Candle

This was the first draft of the ‘Good Lemons’ candle label. I think I may prefer this version, as feel that it is more eye-catching and softer to look at regarding the blue and gradient for the background, instead of the bright white. Also, this draft features a physical lemon which ties in and markets the branding better. I tried to ensure the inside of the lemon aligned with the ‘G’ and went with the blue to contrast the yellow.

Grapefruit Goddess Moisturiser

This was another brand I created under another name, “Grapefruit Goddess”. I went complementary colours again and tried to keep the design easy to read at a glance. I was heavily inspired by the moisturiser I use, Clinique “Moisture Surge” as I love the brand’s look. I ensured to use a big splash of water on this to convey moisture and imply a light consistency to inform customers. I really enjoyed creating the branding for this, and would love to contribute to creating more of these in the future professionally with the right guidance!

Save the Date

This is a Save the Date card I was playing around with as one of my first personal creations on Canva. I went for a soft and elegant theme, incorporating dreamy handwriting typography to reflect the type of the occasion. I thought the light purple, lilac, sage green and white worked perfectly in harmony together and think this would look perfect for a woodland or outdoor wedding! The next time I do one, I will start from scratch and look online for inspiration.

Jennifer’s Heaven, Business Card, Front

I found the client’s request for this on a website where briefs are generated. The main things they asked for were, it to be clear that we are a floristry, whilst still maintaining a very professional look. We do not want it to be overly colourful and childish since we are quite a bit more high-end compared to other florists. We want the card to of course say Jennifer’s Heaven, and to include our contact information. Most of the design choices are completely up to you, however, it would be nice to give the card a bit of a heavenly look since it is a nice play on the business’s name. For that same reason, we would also like rounded edges, to make it look more like a cloud.”

Jennifer’s Heaven, Business Card, Back
I tried to apply all the client’s requests to the card, and hope they would be happy with it! If I were to re-create this, I would round of the edges of the card more and perhaps use a photo of a cloud, making it transparent to give it more of a professional feel. I would also use a more sophisticated graphic for the border and round off the edges of the card more. Any feedback is welcome.

Bowling Day

I created this flyer to send round to my family via email before our day out bowling. It was just a bit of fun when I was starting out experimenting with Canva and I really enjoyed creating this design! I took a template and changed the colours to stand out more and be more complimentary (before yellow was used instead of orange and a more faded blue-green was used instead of the bright teal). I also added in the star crash and made the finger holes in the bowling ball black rather than a medium grey shade and changed the title font. I‘m really happy with how this turned out, although next time, I’ll perhaps alter the typography to be more varied.

Refreshments Price List

At a Winter Warmer event I was assisting with, a list of refreshments was of course required and I produced this from scratch. I started with the candy cane border (I thought this would be perfect as these were being sold at the event itself), added in the festive holly and included some enticing imagery of what was on offer to draw people in. I was happy with this poster as it was simple and straightforward yet effective and fun to create!